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Channel: Berkeley Media Studies Group - Big Tobacco
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How I learned to love Twitter: A media advocate's story of success over Big...

Tobacco use is the leading cause of preventable death in Chile. An advocate explains how she leveraged Twitter to help enact Chile's new indoor smoking ban, one of the most advanced tobacco control...

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How personal responsibility arguments help industries avoid regulation:...

Food industry strategies for deflecting criticism are strikingly similar to those once used by Big Tobacco. At this year's APHA, BMSG will share research findings on parallels between the industries...

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Food industry messaging pulled from Big Tobacco playbook

A new study from BMSG explores the tobacco industry's use of personal choice messaging to shift blame for its products' health harms onto consumers. Now Big Food is taking a page from tobacco's...

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